Store - Books by Al

Baseball Confidential

Baseball Confidential is a revealing look at behind the scenes communication between players, coaches, and managers at all levels of baseball. The book consists of stories and interviews with former players, coaches, and managers mostly at the Major League Baseball level. This book is written for baseball fans. Every fan wants to know what is said on the mound, in the locker room, behind closed doors and more. With my exposures to coaches, players and fans that is all brought to light in Baseball Confidential. Readers are invited to come behind the closed doors. The book reveals many funny and good stories related to the mentioned, behind-the-scenes communication. This is a baseball book that includes what coaches say to players: to pitchers on mound visits, pre- and post-game pep talks, and more.

Buy on Amazon

A Day In The Life of a Tuscany Winemaker

Most people love a behind the scenes story. You are about to learn what happens behind those scenes of winemaking, specifically for winemakers in Tuscany. You will learn what the life of a Tuscan winemaker is like. You will grow an appreciation for those that make wine for you. You will obtain more than a conversational knowledge to talk about and to be able to better share your wine experiences. You will learn that wine is more than a glass or beverage that goes with dinner.

Buy on Amazon

DaVinci Visits Today

You’ve heard that history repeats itself. Nothing could be the case more than much of da Vinci’s ideas, thinking, and lessons. What if da Vinci stepped foot in today’s world? You are about to find out.

Buy on Amazon

Market Like You Mean It

Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Today it's not enough to get noticed; a marketing message must be rememberedto succeed.

Buy on Amazon

Guerrilla Marketing in 30 Days

Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level.

Buy on Amazon